The Cows Media Release


06 Feb 2019

Embargo: None

Written by: Nick Tatham

Mckay raising the stakes at Midmar Mile 2019

Pietermaritzburg – After her first year of representing The Cows at the 2018 aQuelle Midmar Mile, Tracy Mckay, who won the ladies race in the physically disabled category, is eager to raise even more money for CHOC at the famous open water swim this weekend.

Mckay has swum the Midmar Mile a total of 12 times with three of them happening as an able bodied person before she picked up a degenerative condition post cervical cancer treatment that led to her losing use of her legs.

She completed the 2010 event and has done every race since then and managed to win the ladies physically disabled race last year and finish fifth overall in the physically disabled category.

Without the use of her legs swimming has become a sanctuary for the Durban resident and looks forward to taking on the iconic event every year.

“Swimming has become a massive part of my life,” Mckay said. “Especially open water swimming because it is my freedom and I have that feeling of weightlessness.

“I love the Midmar Mile and I also love open ocean swimming, I swim in the Dolphin Mile events on the Durban beach.”

Once again CHOC will be the central focus for Mckay at this year’s race as she tries to raise as much money as possible for children suffering from cancer.

“Last year I reached my target of raising R4000 so this year I upped the number to R5000 and so far I have R5000 in online donations!

“I have also got money from raffle ticket sales at the Comrades Marathon and then I am going to raffle a hand knitted cow at the Midmar Mile so if you see me, come and buy a ticket!” she added passionately.

Mckay has managed to continue to do as much as she possibly can despite her disability and while she will be chasing another category title at the Midmar Mile she says cannot get enough of the event and how much camaraderie it brings.

“There are always so many people there to cheer you on and it is a great gathering of people and for The Cows it’s an incredibly showing of unity and charity.

“I love seeing all of the swimmers in the cow-print costumes and the happiness that an event like the Midmar Mile brings,” she added.

Swimming is not the only sport that Mckay takes part in and despite her disability she continues to defy the boundaries of it.

“I am a swimmer, a rower and I take part in adaptive surfing.

“I love the water and I find that when other people are treading water, I just float!” she laughed.

More information about The Cows can be found at

About The Cows
The Cows were started in 2008 by a group of eight enthusiastic cyclists keen to make a difference and raise funds for the CHOC Childhood Cancer Foundation of South Africa. Cordi van Niekerk was one of the founder members and joined Kerrin and Grant Bain in cycling the 947 Cycle Challenge in memory of their daughter, Jessica, who had recently died from cancer at just 20 months old.

As CHOC had played a significant role in the Bain family's life in the last few weeks of Jessica’s life, specifically with palliative care and emotional support, the decision was to make CHOC the beneficiary of their quest. They decided to don cow suits and succeeded in raising R230 000.

In 2009, the herd gained momentum and grew to 140 energetic cows. Just two years later the herd numbered a staggering 350 cows all riding for a purpose. Armed with the ‘Love Living Life’ slogan and a healthy dose of enthusiasm, the herd has enjoyed much success and acclaim.

Ten later, hundreds of people have participated in events wearing cow suits. The Cows have just broken through the R30 million mark of funds raised for specific projects implemented by CHOC and The Cows brand is prominent in many sporting events in South Africa. With these funds, CHOC is able to make a difference to the children being treated for cancer throughout South Africa.

One herd; one quest: to make a difference to children with cancer. Love Living Life!

More information can be found at


Photo Caption Photographer Click to download the hi-res pic

 The Cows Logo - JPeg


Following a degenerative disease that has seen her lose the functionality in her legs, Tracy Mckay continues to defy the odds as she lines up a defence of her physically disabled title at the upcoming aQuellé Midmar Mile this weekend, while hoping to raise over R5000 for CHOC through The Cows. Supplied/
Gameplan Media

Conditions of usage of photographs: All photographs supplied and hyperlinked herewith may be used free of charge, with full credit to the photographer and agency as provided. The photographs may not be modified or retouched in any way, but may be cropped to suit the layout requirements of the publications. The photographs provided may be used exclusively for editorial purposes, and may be reprinted in any newspaper, magazine, television programme or on any website. These photographs may not be used for any commercial or promotional purpose, including but not limited to posters, advertisements, commercials, promotional email correspondence, point-of-sale material or any retail promotion. Should such usage be desired, please contact us at the details below.
Is this of no value to you?
This media release is intended for use by media professionals covering this specific activity or sport. Should this release not be relevant you, please advise us immediately and we will be glad to remove your name from this particular database. It would be useful to us if you could advise us which subjects you would like to continue receiving releases on.
For any further information, or if you cannot access the images, please contact:
Gameplan Media
(031) 764 3017